Business Strategy /Strategic Management
Each student must complete a strategic audit of a company using at least two analytical frameworks to complete the audit.
Company names must be selected and approved by the lecturer.
Students must submit a written report on the 29rd November 2017 (4pm). Reports must also be submitted electronically through the turnitin process.
The report should contain:
- Overview of organisation
- Strategy statement
- Company’s strategic capabilities
- Strategic position in the external market Conclusions /Strategic recommendations.
Main body of report should be 6-8 pages in length. In addition, please include title page, list of contents and references / bibliographic material. Illustrations, figures and tables must be titled and all text must be in 1.5 spacing, font 12. Late submissions will receive a 5% penalty (per day submitted after deadline).